### Who you are
- Passionate and motivated
- Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
- 3-5 years in influencer marketing, creator partnerships or branded content (preferably in an agency or media/entertainment setting)
- Bachelor’s degree in marketing, Advertising, Public Relations, or Communications an asset
- Deep understanding of the creator landscape across Canada with strong relationships with influencers, influencer management companies, and agencies
- Strong understanding of and experience with social media platforms and their business account backends
- Comfortable working with web and social analytic programs to analyze and interpret data and performance (understanding of Creator IQ is a plus)
- Proven ability to manage multiple campaigns simultaneously with keen attention to detail
- Strong communication skills and confidence in presenting to clients and senior stakeholders
- Experience with contract negotiation and creator management tools/platforms
- Ability to multi-task and communicate effectively within different levels of the organization
- Proficient in Microsoft Suite
- Passion for music, live events, and culture
### What the job involves
- As Manager, Creator Strategy, you’ll play a pivotal role in shaping how Live Nation Canada partners with content creators to deliver meaningful, high-impact sponsorship campaigns
- You’ll own the end-to-end strategy for creator-led programs within our brand partnership portfolio - ensuring we deliver the right stories, through the right voices, to the right audiences
- This role requires a mix of creative sensibility, operational rigour, and a deep understanding of the creator economy
- Strategic Leadership: Develop and recommend creator-driven programs that align brand goals with Live Nation Canada’s portfolio of events. Translate partner briefs into clear creative plans and timelines
- Creator Campaign Execution: Own the day-to-day full creator lifecycle - from budgeting, selection, and briefing to approvals and final deliverables. Ensure every creator campaign meets both brand partner and Live Nation Canada standards
- Cross-Functional Collaboration: Serve as the key liaison between internal teams (Sales, Brand Management, Marketing, Legal, Production, Finance) and external stakeholders (agencies, clients, creators) to drive alignment and execution
- Contract Oversight: Manage the creator contracting process in collaboration with Legal, ensuring that talent agreements are timely and accurate
- Creative & Content Quality Control: Review and approve final creator recommendations, content briefs, and campaign deliverables - ensuring briefing consistency, compliance, and campaign success
- Team Management & Operational Excellence: Provide day-to-day guidance and mentorship to junior team members, ensuring campaign tasks are executed efficiently and to a high standard
- Revenue Contribution & Performance Reporting: Support and enhance the development of Live Nation Canada’s Creator Network by contributing ideas for new opportunities
- Performance Reporting: Monitor campaign performance metrics and assist in reporting deliverables for clients - translating insights into strategic recommendations and optimization plans for future campaigns
### The application process
- We thank all candidates for their interest, only those who will be selected for an interview will be contacted
### Benefits
- HEALTH: Medical, Dental and Vision benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
- YOURSELF: Paid time off policy including holidays, sick time, and day off for your birthday, free concert tickets
- WEALTH: 401(k) program with company match, Stock Program Reimbursement
- FAMILY: New parent programs & support including caregiver leave and baby bonus, infertility support
- CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
- OTHERS: Volunteer time off, crowdfunding network
