Position Summary:The Junior Account Executive is responsible for generating Unwired and Direct Response revenue for over 200 Nexstar local affiliate stations.
Responsibilities include:
- Negotiate quarterly deals and rates for unwired and direct response advertisers.
- Build strong relationships to maintain and grow existing customer base by addressing their evolving needs
- Create sales strategies to help clients reach their target audience while being mindful of budget
- Consistently meet or exceed budgeted revenue goals by delivering results and providing services that earn repeat business
- Establish relationships with a number of different media agencies
- Manage client accounts by proactively identifying/rectifying problems, obtaining rate quotes and negotiating deals amenable to all parties
- Communicate all components of sales to key stakeholders
- Pursue vertical and horizontal penetration of assigned advertisers and ad agencies to maximize exposure for Sales division's clients and their online assets and events
- Highlight the benefit of marketplace via positioning and pre-selling opportunities
- Research business, financials, products/services and markets of clients and their competition. Stay abreast of emerging technologies and market trends
- Work cross functionally across sales, operations, product, marketing, and finance teams
About you:
- 3+ years' experience in media sales.
- Bachelor's degree preferred.
- Experience working with STBS, Wide Orbit or Salesforce a plus.
- Strong negotiation and presentation skills.
- Ability to manage client expectations.
- Solutions oriented customer service focus that emphasizes driving sales.
- Excellent written and verbal communication skills.
- Excellent interpersonal skills; team player.
