Research Associate

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  • Assisting in the design of research projects, including developing methodologies and determining data collection strategies

  • Conducting primary research, which involves collecting new data directly from sources (e.g., administering questionnaires, moderating focus groups, conducting in-depth interviews).

  • Performing secondary research, which involves gathering existing data from various sources (e.g., industry reports, academic journals, government statistics, competitor websites).

  • Utilizing online market research tools and databases.

  • Analyzing both quantitative (numerical) and qualitative (opinion-based) data

  • Identifying patterns, trends, and key insights within the data.

  • Evaluating the effectiveness of marketing campaigns and other business initiatives.

  • Compiling research findings into clear, concise, and actionable reports, presentations, and dashboards.

  • Creating data visualizations (charts, graphs) to communicate complex information effectively.

  • Presenting research findings to clients, senior management, and cross-functional teams.

  • Working closely with senior researchers, project managers, and other team members.

  • Ensuring the accuracy and validity of data and research findings.



Requirements

  • Curiosity and Initiative: A natural inclination to explore, investigate, and proactively seek out information.

  • Analytical Skills: Strong ability to interpret data, identify trends, and draw meaningful conclusions.

  • Communication Skills: Excellent written and verbal communication skills for report writing, presentations, and team collaboration.

  • Technical Proficiency: Familiarity with statistical analysis tools, and data visualization tools. Proficiency in spreadsheet is essential.

  • Attention to Detail: Meticulousness in data collection, analysis, and reporting to ensure accuracy.

  • Problem-Solving: Ability to address complex market challenges and provide strategic recommendations.

  • Project Management: Ability to manage multiple tasks, prioritize activities, and meet deadlines.

  • Experience: Previous experience in market research, data analysis, or a related field.

  • Ability to identify stories, trends, and insights.



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